How long does setup take?

Most ecommerce teams connect their Shopify store and start seeing dashboards in under a few minutes. You connect via secure OAuth, select what to sync, and your analytics populate automatically.

Do I need technical knowledge to use Karbon Analytics?

No. Karbon Analytics is built for ecommerce and marketing teams, not developers. There is no SQL, coding, or technical setup required. All Shopify and ad platform dashboards are pre-configured.

What data sources does Karbon Analytics support?

Karbon Analytics connects to Shopify stores, Google Analytics 4, Meta Ads, and Google Ads. Additional ecommerce integrations such as Klaviyo, Stripe, and more are on our roadmap.

How secure is my ecommerce data?

Karbon Analytics uses secure, isolated cloud infrastructure with role-based access control. Shopify and ad platform connections use official OAuth flows with read-only permissions. Data ingestion is limited to analytics-relevant fields.

How often is Shopify and ad data refreshed?

Your Shopify orders, GA4 sessions, and ad spend data refresh automatically based on your schedule, daily or weekly. Each ecommerce data source can be configured with its own timezone.

Can I try Karbon Analytics for free?

Yes. Karbon Analytics offers a free trial with full access to all ecommerce analytics features. Connect your Shopify store and ad accounts with no credit card required.

Know what changed in your Shopify store.
Every morning.

Ecommerce analytics platform dashboard for Shopify and marketing teams

Karbon Analytics is a managed ecommerce analytics and decision-making platform for Shopify. Every morning, it collects signals from your store and shows you what changed, why it happened, and what to do next.

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From fragmented ecommerce data to confident business decisions

Createbusiness units.

Getdaily signals.

Analyzeyour data.

Actwith decision-ready insights.

Karbon Analytics is the ecommerce analytics platform that unifies Shopify, GA4, and ad platforms into one decision layer.

See what your daily signals looks like

Proactive ecommerce analytics that monitors your Shopify store and ad accounts daily. Surfaces revenue drops, ad waste, inventory risks, and growth opportunities with suggested actions.

Revenue cliff

Sharp week-over-week revenue decline.

Zero revenue

No revenue recorded on a day the store normally receives orders.

Revenue drop

Moderate week-over-week revenue decline.

Revenue growth

Week-over-week revenue increase.

Order volume crash

Significant drop in order count week-over-week.

Order growth

Week-over-week order count increase.

AOV collapse

Average order value decline week-over-week.

AOV increase

Average order value increase week-over-week.

Acquisition problem

New customer acquisition declining relative to repeat buyers.

New customer growth

New customer acquisition rate increasing.

Repeat rate up

Repeat purchase rate trend.

SKU stockout risk

Top-selling product approaching stockout.

Fulfillment backlog

Orders pending fulfillment beyond expected timeframe.

Product performance drop

Revenue decline on a previously high-velocity product.

Refund spike

Abnormal increase in refund rate.

Healthy refund rate

Unit refund rate within a healthy range.

Sales velocity

Units sold per day trend across your catalog.

Negative inventory

One or more products showing a negative inventory count.

Yesterday zero orders

No orders recorded on a day the store normally sees activity.

Discount dependency

Discounted order rate trend.

Subscription cycle status

Subscription renewal and cycle health.

Spend with zero purchases

Ad spend with no purchases attributed.

ROAS below breakeven

Campaign ROAS below a sustainable return threshold.

All campaigns paused

No active ad campaigns running.

Wasteful ad spend

Campaign or ad set spending below a positive return.

CAC spike

Customer acquisition cost increasing significantly.

Ad efficiency drop

Week-over-week ROAS decline across active campaigns.

Scaling opportunity

Campaign or ad set showing strong return on spend.

Checkout conversion drop

Checkout-to-purchase conversion rate decline.

Cart abandonment rise

Cart-to-checkout conversion rate decline.

Sessions drop

Week-over-week website traffic decline.

Sessions growth

Week-over-week website traffic increase.

Traffic channel dependence

High concentration of sessions from a single channel.

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Built to bring clarity
to your business

Karbon Analytics is an AI-powered ecommerce analytics platform that turns raw data into actionable insights.

Unified Reporting

Track revenue, orders, and customers across Shopify, GA4, Meta Ads, and Google Ads in one cross-platform dashboard.

Decision-Ready Dashboards

Pre-built dashboards for AOV, LTV, ROAS, and conversion rates. See what's working, what's not, and where to focus.

AI-Powered Insights

Get AI-generated insights on revenue trends, ad spend optimization, and customer behavior patterns.

Start in Minutes

Connect Shopify, GA4, and ad accounts in under a minute. Your dashboards populate automatically with historical data.

Advanced Analytics, Simple Access

Cohort analysis, attribution modeling, and trend detection without SQL or complex setup.

Bridge the Gap

Connect ad spend to actual Shopify revenue. See true ROAS instead of platform-reported estimates.

One-Click Integrations Ready-to-Use Dashboards AI-Powered Insights Email Deliveries

See all features | Integrations Dashboards AI Insights Email Reports

Frequently Asked Questions

Ready to see your data work for you?

Join Shopify stores and marketing teams using Karbon Analytics for unified ecommerce analytics.

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Know what changed in your Shopify store.Every morning.